What is Search Engine Optimization (SEO)?
SEO stands for search engine optimization. Search engine optimization consist of making changes to your website to increase it's popularity with organic (non-paid) search results. Those changes can be divided in two categories: on page and off page. On page optimization would include fixing mistakes in the code, writing meta tags and content, that is relevant to the keywords you are trying to be found for. A good web designer usually is capable to create a website, that will be easily indexed by the search engines, which is the first and very important part of the SEO. Off page optimization consist of link building. Links on other websites, that has the web address of your website as a reference, will improve your website ranking, if done correctly. SEO is just one of the many ways to market your website on the Internet. It is not the fastest, or the cheapest way to get customers, but it is considered to have a higher return on investment, comparing to other ways to promote a website. SEO is not likely to be learned at school or during an SEO seminar. The most important things in SEO you usually have to figure out for yourself, or pay someone with experience to do it for you. You can learn about SEO basics by reading forum and blog posts. However, to implement your knowledge and get your website be noticed by potential customers will require a lot of time, money and experimentation. If you are a full time business owner it is not likely that you will have the time necessary to accomplish this task. We provide local SEO services, as well as search engine optimization for the websites, that are competing in organic search results nationwide. Call or email us to get a price quote for your SEO project.